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Feb 28, 2018
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The Air Jordan 3 “Seoul” Celebrates Two Sports Events From 1988

Image via: Nike

Image via: Nike

With the Air Jordan 3 “Seoul,” the twin narratives folded into the shoe’s design are seen on the tongues: the right shoe features the Taegukgi (Korean flag) on the tongue, celebrating the 1988 Summer Olympic Games in South Korea, while the left shoe famously references MJ’s skills above the rim, showcased during his winning performance at the Slam Dunk Contest that same year. Jordan Brand continues the special details on the inside of the tongue, with “Seoul” inscribed on the left, the summer games motto (“peace and harmony”) on the right, both printed in Korean. The white leather kicks are finished with signature elephant print paneling and Nike Air branding on the heel, as well as the red and blue tones of the Korean flag repeated on the shoe’s lining.


The Air Jordan 3 “Seoul” Celebrates Two Sports Events From 1988

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