Nike Extends Jeremy Lin’s Contract

It’s well known that Nike spends a huge amount of time and money scouting out future NBA stars, locking them down with lucrative contracts that are mutually beneficial for the involved parties. This time around it seems as if a star has simply fallen in their lap, as Jeremy Lin (aka Linsanity, Super Lintendo, Lincredible, etc.) has recently gone from sitting on the bench to galvanizing the New York Knicks and lighting up Kobe in the Garden. No doubt a result of the seismic effects of Linsanity, news hit today of Nike extending Lin’s contract, a move that is rumored to grant the newly minted Knicks star his own PE, possibly in the form of the Nike Zoom Hyperfuse 2011. It’s hard to image Nike not striking while the iron is this hot, and you can be sure that Sneaker News will have the info if the Linsanity movement is indeed crystallized in sneaker form. Until then, let us know in the comments if you think this is a good move for Nike and whether or not Jeremy Lin can keep leading his team with such amazing performances. Also, hit the jump for Nike Basketball‘s official statement on his recent rise.

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Nike Extends Jeremy Lin’s Contract