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Jul 2, 2018
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Nike Officially Announces Parra Collaboration

Image via: Nike

Image via: Nike

In addition to a pattern-heavy Air Max 1, Dutch artist Parra has also worked with Nike on a Zoom Spiridon, featuring the same clash of patterns on the mudguard. The white mesh upper, meanwhile, sports metallic grey trim and a bright blue Swoosh. The collection is rounded out by a matching tracksuit and a friends-and-family version of the Air Max 1, which ditches the lateral Swoosh and takes on a cloud graphic on the blue quarter panel. 

Expect the entire collection to hit stores on July 21.

Release Date: 7/21/18 (Saturday)

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Jul 2, 2018
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OG Nike Air MAG Sells for $92,100

You won’t hear the term “OG Nike Air MAG” often because so few exist in true context. Created by Tinker Hatfield for 1989’s Back to the Future II, the Marty McFly signature sneaker from the actual movie just sold for a pretty penny.

Listed by The Shoezeum, an original prop pair — actually just the left shoe — went for a whopping ,100 on eBay. Far from wearable, the crumbled kicks won’t be making it out of a glass case anytime soon but are certainly among the most unique and nostalgic relics in both sneaker and pop culture lore.

As the HyperAdapt is seen here and there at high cost, one has to wonder if and when we’ll ever see an auto-lacing Nike Air MAG available at retail at greater width than the 2016 launch. It would be tough to do greater good as both 2011 and 2016 auctions raised big bucks for Michael J. Fox and his fight for a cure for Parkinson’s Disease. Perhaps next year as the movie celebrates its 30th anniversary?

One can only hope. Until then, congrats to both the buyer and seller of this shoe that’s still ahead of its time.

Sources: Supreme Leaks/Hypebeast/Sneaker News

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Jul 2, 2018
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Roger Federer Leaves Nike, Signs Huge Deal with Uniqlo

After a partnership that spanned 24 years, Roger Federer has left Nike. The 36-year old tennis pro has signed a new endorsement deal with Japanese company Uniqlo. Federer, for his first Wimbledon match this morning, stepped onto the court wearing a Uniqlo shirt, jacket, headband and socks. Federer, oddly enough, was still wearing Nike sneakers.

It’s reported by ESPN’s Darren Rovell that the 10-year deal is worth 0 million. Rovell also reports that a clause in the contract states that Federer will get paid the full freight whether he plays the life of the deal or not.

Roger Federer
Roger Federer for Uniqlo

In context, Federer’s new partnership is a whale of an endorsement. While capturing 20 singles Grand Slam titles in his Hall of Fame career that now spans two decades, Federer made 6 million on the court. This deal, over the course of 10 years, easily doubles professional earnings over that of 20 years.

Even greater, the Uniqlo deal allows Federer’s team to sell patches on his short. Something Nike did not allow him to do so. Thus, Federer stands to make even more than the reported 0 million.

Nike’s deal with Federer came to an end in March 2018. They were given an opportunity to match Uniqlo’s offer sheet but declined. Rovell also states that tensions had grown in Federer’s agent, Tony Godstick, and Nike. Godstick was seeking greater financial return from the Nike endorsement alongside promise of a longstanding claim from Nike to expand Federer’s “RF” collection.

Uniqlo Founder and Chariman, Tadashi Yanai, spoke in a brand statement about the signing today. “Mr. Federer is one of the greatest champions in history; my respect for him goes beyond sport. Our partnership will be about innovation on and off court. We share a goal of making positive change in the world, and I hope together we can bring the highest quality of life to the greatest number of people. UNIQLO will help Mr. Federer continue taking tennis to new places, while exploring innovations in a number of areas including technology and design with him.”

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Jun 30, 2018
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Nike Air Force 1 Bespoke “Wonder Bread” by Kal Seth

The white bread brand is more than just a loaf. A staple of bodegas and supermarkets known for its memorable polka-dot packaging is now the inspiration behind a one of a kind custom Bespoke Nike Air Force 1.

Created by the one and only Kal Seth, the “Wonder Bread” Air Force 1 encompasses all the aspects that make the brand worth every grain. From its nutritional facts to its price tag, the custom pair is definitely an eye-catching pair.

Take a look at the pair below, and be sure to follow the artist behind the custom pair here.


Nike Air Force 1 Bespoke “Wonder Bread”

Nike Air Force 1 Bespoke “Wonder Bread”

Nike Air Force 1 Bespoke “Wonder Bread”

Nike Air Force 1 Bespoke “Wonder Bread”

Nike Air Force 1 Bespoke “Wonder Bread”

Nike Air Force 1 Bespoke “Wonder Bread”

Nike Air Force 1 Bespoke “Wonder Bread”

Nike Air Force 1 Bespoke “Wonder Bread”

Nike Air Force 1 Bespoke “Wonder Bread”

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Jun 29, 2018
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Parra Mixes Patterns on a New Nike Air Max 1 Collaboration

Image via: Hypebeast

Image via: Hypebeast

After a long absence, Dutch artist Parra has once again lent his talents to Nike. This time around, the result is an Air Max 1 that blends a mix of patterns on a mesh and synthetic suede build. There’s a relatively straightforward arrangement on the upper, featuring a bright blue Swoosh adorning the light grey quarter panel, but things get hectic on the mudguard and heel panel, as stripes and polka dots collide in contrasting hues. Parra’s embroidered signature in pink rounds out the details. Expect these to hit stores in July.

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Jun 29, 2018
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Parra Debuts Upcoming Nike Air Max 1 Collaboration

Parra, Amsterdam-based artist extraordinaire, first worked with Nike back in 2005 creating one of the most iconic Nike Air Max 1s of all-time — the “Amsterdam.” They teamed up again in 2009 for the 5th anniversary “Purple Denim” pair that’s probably even more limited than the first. The “Cherrywood” would release a year later in 2010, a collaboration between both Nike and Patta.

Now, following an eight year hiatus, Parra is working with Nike again on a budding Air Max 1 design. Juxtaposing horizontal and vertical stripes with polka dots all seen through vibrant hues, a multicolored outsole corresponds with the hues represented throughout the upper. Parra branding marks the midfoot of this wildly varied design that comes 13 years after Parra first partnered with Nike.

No release details for the Parra x Nike Air Max 1 are readily available. Stay tuned for more.

Parra x Nike Air Max 1
Parra x Nike Air Max 1
Parra x Nike Air Max 1
Parra x Nike Air Max 1
Parra x Nike Air Max 1
Parra x Nike Air Max 1
Parra x Nike Air Max 1
Parra x Nike Air Max 1
Parra x Nike Air Max 1
Parra x Nike Air Max 1

Source: Bodega

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Jun 29, 2018
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Nike Epic React “Diffused Taupe” // Preview

The sleek Nike Epic React runner is set to release in a sandy colored and summer friendly “Diffused Taupe/Blue Void-Phantom” color scheme.

Featuring a light taupe Flyknit upper, this iteration of the Epic React sits on top of an off-white midsole and semi-translucent outsole. Blue hits on the side Swoosh and heel completes the look.


Nike Epic React “Diffused Taupe/Blue Void-Phantom”

Look for the Nike Epic React “Diffused Taupe/Blue Void-Phantom” to be releasing soon but in the meantime, check out photos via US11 below.


Nike Epic React “Diffused Taupe/Blue Void-Phantom”

Nike Epic React “Diffused Taupe/Blue Void-Phantom”

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Jun 29, 2018
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A Closer Look at the Nike Zoom Kobe 1 Protro “MPLS”

It’s reported that later this summer more iterations of Nike’s Zoom Kobe 1 Protro will land in stores. Among the first rumored to drop in early July is the “MPLS” edition, fashioned after uniforms worn by the Minneapolis Lakers decades ago.

Largely finished in Wolf Grey suede, University Blue contrasts mark the ankle collar, liner and outsole. Although yellow plays a central role in the throwback MPLS jersey, the vibrant shade is almost  completely absent from the shoe. Finished in white branding and matching logo representation, the latest rumor pins the Nike Zoom Kobe 1 Protro “MPLS” for a release next Friday, July 6. Nike has not yet confirmed the release date.

Nike Zoom Kobe 1 Protro “MPLS”

Colorway: Wolf Grey/White-University Blue
Style #: AQ2728-001
Price: 5

Nike Zoom Kobe 1 Protro "MPLS"
Nike Zoom Kobe 1 Protro “MPLS”
Nike Zoom Kobe 1 Protro "MPLS"
Nike Zoom Kobe 1 Protro “MPLS”
Nike Zoom Kobe 1 Protro "MPLS"
Nike Zoom Kobe 1 Protro “MPLS”
Nike Zoom Kobe 1 Protro "MPLS"
Nike Zoom Kobe 1 Protro “MPLS”
Nike Zoom Kobe 1 Protro "MPLS"
Nike Zoom Kobe 1 Protro “MPLS”
Nike Zoom Kobe 1 Protro "MPLS"
Nike Zoom Kobe 1 Protro “MPLS”

source: gc911

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Jun 29, 2018
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Nike Zoom Fly SP “Dark Citron” Just Released

Over the last month or so it’s grown increasingly easier to score pairs of the coveted Nike Zoom Fly SP. Initially, the shoe was all but impossible to cop. But now that the runner has grown in circulation, accessibility is no longer a looming concern.

To that end, the marathon trainer emerges today in a budding Dark Citron colorway. A muted shade of yellow — more frequently seen in Bright Citron — adorns the translucent structure which features white and black secondary hues.

This summer ready Nike Zoom Fly SP “Dark Citron” is available now for 0 at Rock City Kicks.

Nike Zoom Fly SP

Colorway: Dark Citron/Black-Dark Cotton
Style #: 917962-600
Price: 0

Nike Zoom Fly SP "Dark Citron"
Nike Zoom Fly SP “Dark Citron”
Nike Zoom Fly SP "Dark Citron"
Nike Zoom Fly SP “Dark Citron”
Nike Zoom Fly SP "Dark Citron"
Nike Zoom Fly SP “Dark Citron”
Nike Zoom Fly SP "Dark Citron"
Nike Zoom Fly SP “Dark Citron”

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Jun 28, 2018
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Nike Kyrie Low “Uncle Drew” Will Release In Time for Film’s Debut

With “Uncle Drew” hitting theaters nationwide on Friday, Nike will appropriately be releasing on the same day the first low top version of Kyrie Irving‘s signature sneaker – the Nike Kyrie Low.

This low top iteration of Irving’s signature sneaker shares the same great tech from the Kyrie 4 as it has Zoom cushioning and a curved sole unit. What’s mainly different besides the lower silhouette is the placement of the Zoom cushioning.


Nike Kyrie Low “Uncle Drew”

On the Lows, the Zoom cushioning is bottom loaded instead of top-loaded like the Kyrie 4. Plus the Kyrie Low has  heel and forefront cushioning as well. The outsole traction is also different as it takes a page from the Nike Kobe 10 with a more concentric system.

The first iteration of the Kyrie Low is the “Uncle Drew” version, which is named after the movie and features a grey upper with corresponding blue accents. A speckled midsole and gum rubber outsole completes the look.

Releasing on Friday June 29 for 5 look for the Nike Kyrie Low “Uncle Drew” to be available on Nike.com and other retailers.


Nike Kyrie Low “Uncle Drew”

Nike Kyrie Low “Uncle Drew”

Nike Kyrie Low “Uncle Drew”

Nike Kyrie Low “Uncle Drew”

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Jun 28, 2018
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Nike Unveils the Kyrie Low

Image via: Nike

Image via: Nike

According to Nike, the new Kyrie Low represents a “democratized version” of Kyrie Irving’s signature line, featuring all its various flagship benefits: Zoom cushioning, distinctive modeling on the upper and a curved sole unit for quick cuts. There’s also a new emphasis on comfort, predicated on an all-day play component. This is achieved through a bottom-loaded Zoom unit for a softer underfoot feel, alongside additional units in the heel and forefoot. A concentric traction system from the Kobe 10 rounds out the details. This inaugural colorway, combining a neutral grey upper with a speckled midsole and gum outsole, hits stores tomorrow.

Release Date: 6/29/18 (Friday)

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Jun 28, 2018
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Nike Air Max 97 “Pure Platinum/University Red” // Available Now

Inspired by one of the OG Air Max 1 color schemes, the bold and stylish Nike Air Max 97 “Pure Platinum/University Red” has just been released.

This iteration of the AM97 features the silhouette’s signature wavy design in Pure Platinum and a patent leather mudguard in University Red. The University Red theme continues with the mini Swooshes on the side and is complimented perfectly by a white midsole with visible Air Max cushioning and black rubber outsole.


Nike Air Max 97 “Pure Platinum/University Red”

Available now, the Nike Air Max 97 “Pure Platinum/University Red” can be picked up for 0 from Sneaker Politics.


Nike Air Max 97 “Pure Platinum/University Red”

Nike Air Max 97 “Pure Platinum/University Red”

Nike Air Max 97 “Pure Platinum/University Red”

Nike Air Max 97 “Pure Platinum/University Red”

Nike Air Max 97 “Pure Platinum/University Red”

Nike Air Max 97 “Pure Platinum/University Red”

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