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Browsing articles tagged with " Reebok"
Sep 20, 2017
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A Savile Row Tailor Is Crafting a Bespoke Suit Made with Reebok Flexweave

Image via: Reebok

Image via: Reebok

Reebok is putting the versatility of its Flexweave technology to the test. The material, featuring an innovative figure-8 weave structure that can interlock different individual fibers, is the focus of a new one-off collaboration with one of Savile Row’s most renowned tailors, Huntsman & Sons. Head Cutter and Creative Director Campbell Carey was tasked with creating a prototype Flexweave suit, made to the measurements of NFL star and Reebok Running ambassador Brandin Cooks. The innovative project will wrap up in February 2018, with Huntsman delivering the suit to Cooks following months of experimentation and testing in its Saville Row workshop. 

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Sep 15, 2017
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Gucci Mane Gets His Own Reebok Guwops

Gucci Mane might be having the best September ever. First he announced he’s getting married next month. He then saw his probation, that was to last two more years, lifted. Yep, Guwop is living good. And good living is often rewarded with life’s greatest perks.

For many of us, Gucci included, that perk is sneakers The Atlanta-based rapper took to IG today to unveil his Reebok Guwops, a very luxe iteration of the DMX Run 10. Joining of wealth of premium materials, shades of white and grey fill the low-cut model which is highlighted by an icy ice cream cone in ode to his famous face tattoo. Wop’s label, 1017 Brick Squad, is referenced at the models heel while another ice cream cone can be seen on the midsole.

What are your thoughts on the Reebok Guwops? We love them. Although, we’d like to suggest they be called the Reewops – just rolls off the tongue a little better.

The #ReebokGuwops brrrr

A post shared by Gucci Mane (@laflare1017) on

10/17 #GuwopReeboks

A post shared by Gucci Mane (@laflare1017) on

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Sep 14, 2017
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Reebok Signs Ariana Grande



Reebok Signs Ariana Grande

Reebok is signing more entertainers to the line and recently they announced the addition of singer Ariana Grande. She will be the brands new ambassador.

Information comes from WWD, who has said that the deal will run for a year and utilize her social media following. Her Instagram alone has 113 million followers.

“Like Reebok, I fiercely stand for those who express themselves, celebrate their individuality, and push boundaries,” Grande said. “I’m an advocate for people accepting themselves for who they are. Reebok’s message of enabling and encouraging self-belief and self-betterment is something I fundamentally live by.”

Bold. Confident. Defiant. From the styles she wears to the sweat that she drips, @ArianaGrande is constantly challenging conventions, inspiring dangerous women everywhere to be their best selves.  Join us in showing some love to the newest member of the Reebok family! #ArianaxReebok #BeMoreHuman Check out the link in bio to shop Ari’s look!

A post shared by Reebok (@reebok) on

Confidence, self belief and self expression

Sep 13, 2017
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Reebok Teams Up With Cottweiler for a Progressive Sportswear Capsule

Image via: Reebok

Image via: Reebok

For Fall/Winter 2017, Reebok is joining forces with Cottweiler, the British menswear label that easily blurs the the lines
between high fashion and sportswear. The resulting capsule collection merges the DNA of both brands, combining the technical and cultural
legacy of Reebok with the unique design vision of Ben Cottrell and Matthew Dainty, the founders of Cottweiler. The apparel pieces feature timeless silhouettes using highly technical fabrics, with the garments said to be inspired by “holistic approaches to sport aftercare,” ultimately leading to “garments made with manufacturing
techniques and fabrics that have a therapeutic effect on the body.” The collection drops in stores this month.

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Sep 6, 2017
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Packer Shoes Gives the Reebok Workout Lo Plus a “Reverse Gum” Makeover

Image via: Packer Shoes

Image via: Packer Shoes

Packer Shoes has joined forces with Reebok to flip the signature colorway of the brand’s iconic Workout Lo Plus, resulting in a design that sees the upper take on a mostly gum rubber build, accented with a crisp white midsole. Staying true to the reverse concept, Packer made sure to use genuine gum rubber up top, complemented with nylon construction on the tongue and side window, as well as plush terry cloth on the lining. Retailing for 0 and offered in limited quantities, the the Reebok Workout Lo Plus “Reverse Gum” will be available 12 noon EDT this Friday, September 8th, in-store at both Packer locations and online at packershoes.com.

Release Date: 9/8/17 (Friday)

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Aug 28, 2017
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Kendrick Lamar Has Jumped Ship From Reebok to Nike

Image via: Nike

Image via: Nike

Through his partnership with Reebok, which dates back to 2014, Kendrick Lamar spearheaded the modern trend of rappers with their own sneaker endorsements, all while transmitting a message of peace and unity. Over the weekend, Kendrick took to social media to let his fans know that he’d left Reebok to join Nike, posting an image in which he’s shod in a pair of Nike Cortez. Considering the retro runner’s connection to the city of Los Angeles, the move makes plenty of sense, and a special-edition Cortez Shark Low “Showstopper” was launched in honor of the new partnership. Finished in an all-white colorway, the shoe is already sold out at Nike SNKRS, but it’s probably safe to assume there are plenty of more releases on tap from the new creative partners. Stay tuned.

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Aug 24, 2017
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Reebok Classic Leather Lookbook Starring Buddy

Compton, California is a hub for budding hip-hop artists. Straight out of said area and Pharrell Williams‘ latest addition to his “I am Other” label, Buddy, is no exception. The MC, singer / songwriter is already building a name for himself in music, collaborating with acts like Kendrick Lamar, Chance The Rapper, Wiz Khalifa, and A$AP Rocky — not to mention his collaborative EP in the works with the notable Canadian-Haitian producer Kaytranada.

The emerging rap star has been locked into his craft. While he continues to fine-tune his upcoming project, titled Magnolia EP, he plans on releasing his new single, Type of Shit featuring Wiz Khalifa, this Friday.

As Reebok taps Buddy for a lookbook featuring the timeless Reebok Classic Leather silhouette, HYPEBEAST managed to catch up with the rapper to talk about producing his own material, ’90s fashion and what the term ‘classic’ means to him.

Take a look at the gallery below, and head over to HYPEBEAST for the full story.


Buddy // Reebok Classic Leather Lookbook

Buddy // Reebok Classic Leather Lookbook

Buddy // Reebok Classic Leather Lookbook

Buddy // Reebok Classic Leather Lookbook

Buddy // Reebok Classic Leather Lookbook

Buddy // Reebok Classic Leather Lookbook

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Aug 17, 2017
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Reebok Insta Pump Fury Gets Bolder with New Graphics

Reebok is going all out with graphic prints as its relates to their Insta Pump Fury family of silhouettes. Earlier this week the Road iteration appeared in a “Goldfish” inspired look, filled with red/orange little fishes.

Today the Insta Pump Fury proper comes outfitted in a cupid like figure, visibly overweight and holding up odes to his portly stature. Burgers, ice cream cones, the works. Fans can grab this unique new Reebok Insta Pump Fury now at select retailers like titolo.

Reebok Insta Pump Fury
Reebok Insta Pump Fury
Reebok Insta Pump Fury
Reebok Insta Pump Fury
Reebok Insta Pump Fury
Reebok Insta Pump Fury
Reebok Insta Pump Fury
Reebok Insta Pump Fury

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Aug 16, 2017
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Reebok Insta Pump Fury Road Gets Outfitted in Goldfish

Although not nearly seen with the same frequency as the Reebok Insta Pump Fury proper, the Road edition might get a lot more love when this Goldfish laced pair lands at retailers everywhere.

The playful theme sees vibrant reddish-orange goldfish over a black palette with a smooth noir midsole and white outer. Goldfish also line the insole, playing off the shoes exterior theme.

Look for the Reebok Insta Pump Fury Road “Goldfish” available now at select international retailers like atmos.

Reebok Insta Pump Fury Road "Goldfish"
Reebok Insta Pump Fury Road “Goldfish”
Reebok Insta Pump Fury Road "Goldfish"
Reebok Insta Pump Fury Road “Goldfish”
Reebok Insta Pump Fury Road "Goldfish"
Reebok Insta Pump Fury Road “Goldfish”
Reebok Insta Pump Fury Road "Goldfish"
Reebok Insta Pump Fury Road “Goldfish”
Reebok Insta Pump Fury Road "Goldfish"
Reebok Insta Pump Fury Road “Goldfish”

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Aug 8, 2017
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Amber Rose Unveils Her Reebok Freestyle Hi Collaboration



Amber Rose Reebok Freestyle Hi

Not long ago, Amber Rose did an interview with Everyday Struggle from Complex where she broke the news that she had a sneaker collaboration coming. At the time, details were unknown like the brand she was working with but today we have a first look. She has teamed up with Reebok on the Reebok Freestyle Hi.

The collaboration is being called ‘Muva Fuka’s’ which she recently unveiled on Twitter. Along with sharing the image, she wrote: “I’m so happy to Announce that I have my own REEBOK coming soon!!! The Muva Fuka’s are on the way! Thank you @ReebokClassics.”

Looking closer at this Reebok Freestyle Hi, they feature Deep Burgundy across the uppers with textile Pony hair. Metallic Gold lands on the lace debraes which reads Muva Fuka as a nod to her alter ego, Muva.

At the time of writing, release information for the Amber Rose Reebok Freestyle Hi is unknown, however once we have more information, we will make sure to update you. Make sure to visit the comments section and let us know your thoughts on them.

Amber Rose Reebok Freestyle Hi

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Aug 8, 2017
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MAJOR DC x Reebok Ex-O-Fit Hi Just Restocked

Clad in camo and gone in a flash, the MAJOR DC x Reebok Ex-O-Fit Hi is back. The militant makeup that followed a long line of MAJOR x RBK collabs originally released back in June, bringing fatigue flavor to the fitness favorite.

Still want a pair? They just restocked at MAJOR DC.

MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN
MAJOR x Reebok Ex-O-Fit Hi CN

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Aug 7, 2017
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Reebok Club C UltraKnit ‘Triple Black’



Reebok Club C UltraKnit Triple Black

Recently we shared with you that Reebok is adding UltraKnit to the Club C model which follows suit with other brands adding knit to the uppers of their classics. Also launching today is a fan favorite color scheme which is known as ‘Triple Black’.

Looking closer you can see that this Reebok Club C comes covered in Black while UltraKnit is applied to the uppers. The branding on the tongue is done in White while the side logo is covered in White and Red. Completing the look is Black across the midsole which extends across the rubber outsole.

Continue to scroll below to check out more images of the Reebok Club C UltraKnit Triple Black which will show you how they look on feet as well as a better look. For those that are interested in purchasing, they are now arriving at select Reebok retailers which includes Titolo. You can expect more shops to have them including stateside based retail stores soon.

Reebok Club C UltraKnit Triple Black

Reebok Club C UltraKnit Triple Black

Reebok Club C UltraKnit Triple Black

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